Yeah yeah, it’s 2017 and some of you seeing this post will roll your eyes and think really? We need a post about this. But hey, some people are only just jumping into the social media game and let’s face it, if you want to rock it, you need to understand hash tags and how to use them.
First, here’s the “official” definition of a hashtag.
a word or phrase preceded by a hash or pound sign (#) and used to identify messages on a specific topic.
In other words, it’s like the Dewey Decimal System, but instead of numbers it uses keywords and instead of classifying books, it classifies internet information. Ok, maybe the only thing it has in common with ole Dewey is that it's a way to manage information. But if you're over 40, thought the reminder of looking for books in libraries and encyclopedias might nice :)
Hashtags help social media sites to organize information and they help users find posts on specific topics.
Type a hashtag followed by a word into the search bar of any social media site and you’ll find a list of all the information that’s been posted with that hashtag attached.
Want to find food inspiration on Instagram? Just type in what you feel like eating.
Feel like a laugh on Facebook? Type in #CarKaraoke and brighten your day with funny videos.
Stay tuned for more to come on hashtags this week - which ones to choose, how to use them and why your marketing is suffering if you're not.
Happy Hashtagging Week :)