Engage your customers and help them to connect with your business through stories. It's not about being deceptive or slimy, it's about creating a bond with your customers.
Every time you dump a shoebox of receipts on your accountant's desk you're overpaying in fees for them to sort out your mess. Get organized now and save yourself some cash.
Grab 6 folders and organize your receipts as you go. Label them as follows:
Feel like you're constantly trying to create new content? Learn to leverage your content and turn the same piece into multiple formats to distribute across multiple platforms.
Create a video for youtube. Get a transcript of the video and turn that transcript into an article. Now you have the one idea capture in a way that's deliverable across the internet (youtube, blog post, social media posts).
As an entrepreneur you'll encounter problems and obstacles every day on the path to success. By creating a compelling vision for your business and life, you'll be able to make decisions more easily and with greater confidence by asking yourself, "Will this move me forward towards my dream?"
Here's a shareable quote - "Never Worry Alone" Dr Ned Hallowell.
Share on Twitter:
Or share on facebook.
We've all fallen into the trap of letting tension build in our mind and body without giving it an outlet only to explode in anger or burst into tears over something seemingly inconsequential. As an entrepreneur creating a long term and stable business, it's important to ensure you don't alienate the people around you, especially customers, by being emotionally inconsistent in the way you handle situations.
Here's 5 ways to release tension and manage stress:
If you'd like to learn more about the practice of visualization, check out the book "Creative Visualization: Use the power of your imagination to create what you want in life" by Shakti Gawain.
A lot of business owners feel that they don’t have the time to innovate, but do we really understand what innovative thinking is and how simple a change can actually be to create innovation?
That’s what I’d like to share with you today, what is innovative thinking?
To understand it properly, we need to first understand what analytical thinking is and what emotional thinking is.
Analytical thinking is when we go out and collect data on what’s happening in our business. We might survey staff, survey customers, look at metrics, key performance indicators and where we can improve our business. Whether it’s customer service calling times we can reduce or any sort of metric that tells us an area for improvement.
Emotional thinking is when a business owner or executive or anyone in the company walks around the business and has a “feeling” about how the business could be improved. You might be walking the shop floor and overhear a customer talking about something they think could be improved in your business or you may walk the floor yourself and have a feeling or thought that “maybe this could be better in some way”.
Now, I know this seems quite fluffy, but when you bring your analytical data together with your emotional thinking, that’s when you open up an opportunity to innovate.
Small changes that meet your customers needs and solves a problem will ensure your business will continue to grow.
So, take a look around your business, what innovative changes can you make that could be quite simple but will create a big impact?
Increase business profitability by selling more without discounting or spending any extra dollars on marketing. It's a sales strategy called "upselling" that you can start using today to earn more money. Simply identify complementary products that you can suggest to customers when they buy something. The most well known example is being asked if you'd like to "make it a combo" when buying a burger at a fast food store.
Check out my youtube video below the image for a more detailed discussion on upselling and how it can be used to increase profits.
Identify activities you enjoy and block time for them in your schedule. The best activities are the ones that make you smile and make you unavailable for a set period of time. Going to the gym with your iPhone is not a break. Take up skiing, sailing, martial arts, knitting, painting, singing or anything else that requires you to put down your phone and focus on the present, uninterrupted.
You'll be recharged and ready to tackle anything and your business will be better for it (so will everyone around you :)
We are all unique creatures with different habits, skills and times of day when we perform at our best. As an entrepreneur, you have the ability to nurture your nature by operating in a way that maximizes your strengths. Set a schedule that works for you, focus on activities you're great at, then hire people to fill in the gaps. You're no longer on someone else's clock, enjoy it :)